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What to look for when reviewing an order for potential fraud

Our Order Review page provides a comprehensive overview of each order. Learn how to interpret the data on this page and incorporate it into your manual review.

3 ways to holistically evaluate advertising campaigns to ensure success

The end-game of every business is growth. Your organization's ads serve as a bountiful vessel for growth—ads serve many purposes, and they all affect the bottom line in some capacity. This means that Return on Investment (ROI) must be positive.…

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Assessing user risk factors to prevent fraud

Learn how to prevent fraud by spotting the risk factors associated with suspicious users and understanding what they mean.

Layer technology without interrupting the ecommerce customer experience

With technology advancing, it’s essential to plan for new integrations. Learn how to use layered technology to optimize the ecommerce customer experience.

Technology you need now for a better ecommerce customer experience

Every store needs the right tools to provide the best ecommerce customer experience. Check out our infographic about the technology your company should be investing in right now.

Ad fraud during the rise of ecommerce

As ecommerce rises, so does ad fraud. With conflicting reports about ad fraud coming from experts, learn more about the facts and what you can do.

Balancing customer privacy with a personalized experience

Companies, consumers, and governments have spent years debating the risks and benefits of using data for personalized experiences. Understanding how to properly balance your customer’s privacy with a great experience can help increase trust in your brand. Check out our…

Most common ad fraud schemes to be aware of

As more companies invest heavily in online advertising, it’s beneficial to understand how ad fraud can affect that investment. Learn about common schemes and how your budget may be wasted to protect your company from losses due to fraud.