As more companies invest heavily in online advertising, it’s beneficial to understand how ad fraud can affect that investment. Learn about common schemes and how your budget may be wasted to protect your company from losses due to fraud.
Before websites were widely used, the Americans with Disabilities Act (ADA) went into effect. Get the facts about accessibility for online businesses and learn how to become compliant.
The end-game of every business is growth. Your organization's ads serve as a bountiful vessel for growth—ads serve many purposes, and they all affect the bottom line in some capacity. This means that Return on Investment (ROI) must be positive. Read our three ways to holistically evaluate advertising campaigns to make sure you're getting the most out of your advertising dollars.
Don't spend extra money on targeting fraudulent traffic. Instead, block that traffic and focus on retargeting more legitimate users. We'll show you how you can use our fraud detection technology to determine the best place to spend your advertising dollars.
Website performance monitoring lets you know how well your site is running. NS8 can help you make sure that your website hasn't fallen into the hands of hackers, your certificates are valid, and nothing negative is impacting your site's performance or reputation. As part of your website analytics, you can use our website performance monitors to track how well your digital platforms and channels are running. We can help keep your store running smoothly, which keeps your customers happy.
Providing your customers with a great experience in your ecommerce store is critical to your success. You want your store to be engaging, interesting, and keep customers coming back for more. Successful customer experience strategies consider the customer's wants and needs at every step of the buying process. Based on their experience, customers convert to new brands or stay loyal to their existing brands.
Online merchants who use BigCommerce can now download the latest full edition of the NS8 app for their fraud detection needs. As a BigCommerce Elite partner, NS8 will be a preferred tool for merchants looking to enhance their website's fraud protection capabilities.
After July 1, 2020, Magento and Adobe will no longer support Magento 1 (M1). Although you'll still be able to use and access M1, your business may be more susceptible to hackers. There's no better time to start thinking about moving to Magento 2 (M2). M2 offers many improvements over M1 and includes our fraud prevention platform, NS8.
Growing and sustaining any business starts with optimizing the customer experience. For online business owners, website performance monitoring is crucial to maintaining a positive customer experience. By knowing exactly what is happening with your website at all times, you can make sure to isolate and solve any performance issues that might affect the experience of your customers as well as your conversion rate.