Stop bad traffic from eating your advertising dollars

Use advanced analytics to identify where your bad traffic is coming from so you can optimize underperforming advertising campaigns and block invalid traffic.

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Hero Platform-ad-fraud-protection

Click fraud detection

Recognize bad traffic generated by click fraud and pinpoint where it's coming from. Determine which campaigns are bringing in high-quality traffic and adjust any campaigns that are not attracting real prospects.

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Retargeting optimization

Avoid wasting advertising dollars on bots and invalid traffic by automatically blocking fraudulent users from retargeting campaigns. Set custom thresholds to manage your own risk tolerance.

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Campaign scoring

Effectively manage your advertising efforts by measuring campaigns across multiple data points. Use our customizable dashboards to see how your campaigns compare in user scores, number of users, overall orders, suspicious orders, and total revenue generated.

Campaign Quality Screen

Benefits of ad fraud protection

More Focused Campaigns

Integration with Google Analytics provides additional data about your audience that can be used when creating new campaigns.

Less invalid traffic

By identifying and blocking bots that disrupt advertising campaigns with click fraud, websites receive less invalid traffic.

Segmented Audiences

When equipped with more robust data, marketing teams can create audience segments that are more relevant to their specific industries.

Conversion Tracking

Understand what converts with easy-to-understand dashboards that track multiple KPIs to provide a complete look at every campaign.

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Get a personalized walk-through of our customizable fraud prevention solutions.

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Resources

Case Study
Health food company cuts out ad and order fraud

When fraudulent orders grew to the equivalent of over half their monthly online revenue, LonoLife needed a solution, fast. By using NS8, they identified the source of their fraudulent traffic and eradicated it.

Case Study
Designer swimsuit company thwarts fraud with SMS verification

With no verification tools in place, ViX PAULA HERMANNY was leaving the door open to potential fraud. Implementing SMS verification through NS8 made it possible to block fraudulent orders without losing revenue from real customers, protecting their bottom line.

Case Study
Order rules boost bottom line for designer bag company

Like many ecommerce companies, Lily Jade was struggling to balance fraud prevention with the need to not deny any of their good customers. Looking for a fraud prevention solution that would offer them customizable options at an affordable price, they came to NS8.