Stop bad traffic from eating your advertising dollars

Use advanced analytics to identify where your bad traffic is coming from so you can optimize underperforming advertising campaigns and block invalid traffic.

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Click fraud detection

Recognize bad traffic generated by click fraud and pinpoint where it's coming from. Determine which campaigns are bringing in high-quality traffic and adjust any campaigns that are not attracting real prospects.

Retargeting optimization

Avoid wasting advertising dollars on bots and invalid traffic by automatically blocking fraudulent users from retargeting campaigns. Set custom thresholds to manage your own risk tolerance.

Campaign scoring

Effectively manage your advertising efforts by measuring campaigns across multiple data points. Use our customizable dashboards to see how your campaigns compare in user scores, number of users, overall orders, suspicious orders, and total revenue generated.

Benefits of ad fraud protection

More Focused Campaigns

Integration with Google Analytics provides additional data about your audience that can be used when creating new campaigns.

Less invalid traffic

By identifying and blocking bots that disrupt advertising campaigns with click fraud, websites receive less invalid traffic.

Segmented Audiences

When equipped with more robust data, marketing teams can create audience segments that are more relevant to their specific industries.

Conversion Tracking

Understand what converts with easy-to-understand dashboards that track multiple KPIs to provide a complete look at every campaign.

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Get a personalized walk-through of our customizable fraud prevention solutions.

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Resources

Order rules boost bottom line for designer bag company
Case Study
Order rules boost bottom line for designer bag company

Like many ecommerce companies, Lily Jade was struggling to balance fraud prevention with the need to not deny any of their good customers. Looking for a fraud prevention solution that would offer them customizable options at an affordable price, they came to NS8.

Health food company cuts out ad and order fraud
Case Study
Health food company cuts out ad and order fraud

When fraudulent orders grew to the equivalent of over half their monthly online revenue, LonoLife needed a solution, fast. By using NS8, they identified the source of their fraudulent traffic and eradicated it.

Deep analytics help online marketplace streamline fraud decisioning
Case Study
Deep analytics help online marketplace streamline fraud decisioning

As their volume of orders grew to thousands each month, TheDrop.com realized their existing fraud solution lacked the necessary data for them to conduct timely reliable reviews. To keep pace with skyrocketing demand for their products, they turned to NS8 for help.